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105 field notes · Page 5 of 9
Two years after the Google-Reddit content deal, saturation has reshaped every subreddit worth chasing. I track what died, what adapted, and what actually still drives qualified…
Read the field note ↗Quora's organic search footprint has collapsed. I stopped recommending it for three clients in early 2026 after watching traffic and citation value drop to near zero. Here's the…
Read the field note ↗LinkedIn's 2025 algorithm rewrite changed what content surfaces, who sees it, and how it feeds into Google search. I track what shifted and what the new rules actually are in May 2026.
Read the field note ↗AI-generated images flooded Pinterest through 2025, tanking engagement signals across visual categories. I track what the saturation did to Pinterest SEO, what survived, and what…
Read the field note ↗A senior technical SEO breaks down five real HCU case studies — two recoveries, three failures — with forensic data, timeline tables, and the VAPOR framework for diagnosing…
Read the field note ↗The January 2026 spam update killed more than link schemes. Here is what actually got hit — and why most post-mortems missed the real story.
Read the field note ↗Google retired the standalone Product Reviews Update system in late 2025. Here's what actually changed for affiliate publishers — and what the consolidation means for strategy going…
Read the field note ↗A working SEO's honest account of how SpamBrain's generative-content detection refresh changed enforcement in 2025–2026, what the signals actually look like, and where the received…
Read the field note ↗Two years after Google's site reputation abuse policy launched, what actually happened to the coupon subfolders, the white-label review sections, and the parasite-SEO plays that…
Read the field note ↗Published 19 May 2026. This is a case-based account. The client has reviewed and approved this writeup. Details that would identify the site are changed; the technical pattern is…
Read the field note ↗The May 2024 leak of Google's internal API documentation is background noise now. Not ancient history — background noise. The kind of thing you reference in a client kickoff call…
Read the field note ↗The Section/Topic/Tag model that structured media sites for a decade is now producing crawl dilution and AI Overview losses. Here's what I've replaced it with and why.
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